REACH FOR A DREAM FOUNDATION
CANCER IS THE ULTIMATE FIGHT.
There is so much that I love about this spot that I struggle to find out where to start. All the footage you see outside the ring was painstakingly recreated down to the style of typewriter on the journalist's table. Kim Geldenhys and Egg films spared no expense whatsoever, even though this was all managed on a shoestring budget. 2 D&AD in-books for copywriting and Cannes finalist.